Problem
Alive Beauty faced several challenges over the years, including low digital visibility and a fragmented marketing strategy that made it hard to connect with both business and individual clients. Their online presence was scattered across various channels, with inconsistent messaging in paid ads, social media posts, and a lack of streamlined sales processes, making it difficult to convert leads and foster engagement.
Solution
We tackled these issues by implementing a comprehensive, multi-channel strategy. We launched targeted Meta paid ads, developed conversion-optimized landing pages, and created effective sales funnels to guide potential clients from interest to conversion. In parallel, we produced engaging social media content and organized in-person events to bridge online and offline interactions, successfully reaching and connecting with both B2B and B2C audiences.